Persuasive Writing: Make the Message Relevant

If you are trying to persuade someone in a written message or speech, they need to carefully consider your position. And for them to take the time to do it, the issue must be personally relevant. Social psychology experiments show that persuasion does not occur when...

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By Ken O’Quinn

Focus on Them Focus on Them

As a contributing author in this book on leadership, Ken offers insights and tips for managing difficult conversations, providing effective feedback, and being authentic. Order here.

Perfect Phrases for Business Letters (McGraw-Hill) Perfect Phrases for Business Letters

Provides the right words and phrases for any situation - quickly. The book was reprinted in Japanese because of high-volume sales there.

TD at Work — Business Writing for Managers

The Association for Talent Development invited Ken to write this 22-page booklet for the TD at Work series.

Current Blog Post

  • Passive Voice is Not Always Wrong

    Passive Voice is Not Always Wrong

    The passive voice remains an easy target of business writing critics, but sometimes it is preferable to an active sentence. …

Praise from Clients

Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
Jerry PetrieRaytheon

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