Regardless of how good your writing skills are (or how good you think they are), you don’t know it all. Stay sharp and keep learning. Strong writers draw attention in business, because most people understand that writing is difficult. Some things that we learn...
Time-worn phrases give your writing a boring tone that lacks originality. Corporate writing is laced with such expressions as win-win, team effort, paradigm shift, and game changer. As a reader, you wonder, is the writer really that dull? Cliches are...
If you want to connect with readers, pay attention to five things they want in an email. Business professionals waste an enormous amount of time dealing with the same information two or three times because messages are poorly written the first time. The reader, unable...
Dashes and hyphens look to be similar punctuation marks, but they play different roles. Knowing the difference can add clarity to your meaning. A dash sets off information that needs emphasis; a hyphen joins words that are used together to form an adjective. The dash...
In corporate writing, technical writing, or public relations writing, using overly complex words to sound impressive doesn’t work, according to a psychologist who asked readers what they thought. People can strengthen their professional image through their...
Avoid the widespread tendency to capitalize common nouns. Not everything has an official, formal name, but many writers think that if it’s something special, it should be upper case. Writers routinely uppercase names of committees, projects, departments, titles...
Historically, humans have developed the brain capacity for "deep reading," that is, processing information, relating it to our existing knowledge, …
Praise from Clients
Thanks for a great session. You are a sincerely great writing teacher.
Allyson StinchfieldAtomic PR
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.
Liz KoreyCushman Amberg Public Relations
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.
Laura HamburgPresidentStamford IABC chapter
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle