People sometimes try to justify they way they write by saying, “that’s my style,” but in business communication, clarity and economy of language take precedence. Style refers to how writers present themselves on the page: the words they choose, the...
Conjunctions, such as and, but, or, and so, can make a difference in the meaning of your sentence. Be sure to choose the right one. Conjunctions are connecting words that express a relationship between two elements (words, clauses, or phrases). You tend to pay little...
Language traditionalists bristle when people use nouns as verbs and vice versa, but such conversions have a long history in English. Just be careful about using new forms that readers might interpret as sloppiness. Many people are convinced that words are one part of...
Helping verbs (is, are, was, were, will be, etc.) often are necessary to express a point in time (verb tense), but you can strengthen your sentence by stripping them when they are unnecessary. Write with strong verbs, a valuable piece of wisdom for centuries,...
Corporate intranets contain many articles but fewer stories. Adding narrative elements can elevate a ho-hum article to an engaging story. The word story is loosely applied to almost any article, and for the sake of discussion we can use the term broadly, because...
To make your writing a little tighter and more snappy, become friends with the semicolon. The semicolon is a misunderstood punctuation mark. Some people have a strange notion that a semicolon is for academic writing or that it is used by people trying to look...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.
Liz KoreyCushman Amberg Public Relations
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.