Archive: Effective Writing

I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.

What a teacher you are. In your brief session, you taught me four valuable things.

I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.

Ken’s writing workshops received the highest evaluations of any training we’ve done in my five years here.

Ken O’Quinn is the best writing coach I have ever worked with.

I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.

That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.

Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.

You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.

The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.