Corporate intranets contain many articles but fewer stories. Adding narrative elements can elevate a ho-hum article to an engaging story. The word story is loosely applied to almost any article, and for the sake of discussion we can use the term broadly, because...
To make your writing a little tighter and more snappy, become friends with the semicolon. The semicolon is a misunderstood punctuation mark. Some people have a strange notion that a semicolon is for academic writing or that it is used by people trying to look...
People often sit at the keyboard, staring at the screen, hearing voices from the past. “You can’t start a sentence with and, because, or however,” old Miss Grumplebee cautioned them. Well, relax, folks. Such “rules” are mythical. We...
People take writing criticism personally, but being receptive to criticism is the way you grow as a writer. It keeps you focused on what you need to work on. Because writing is a personal creation, people are sensitive to criticism, so they won’t ask others to...
Where to use commas and semicolons can be challenging in many sentences, but how to punctuate around because and however can cause considerable head scratching. A comma before “because” Punctuation marks are not little black marks that we randomly sprinkle...
Excessive capitalization is widespread in business, particularly in job titles. Know when it’s appropriate to capitalize. People frequently uppercase a word because they saw it capitalized elsewhere, because it “looks right,” or because they just...
Historically, humans have developed the brain capacity for "deep reading," that is, processing information, relating it to our existing knowledge, …
Praise from Clients
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.
Liz KoreyCushman Amberg Public Relations
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.
Angelique RewersBon Mot Communications
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
Thanks for a great session. You are a sincerely great writing teacher.
Allyson StinchfieldAtomic PR
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
Ken O’Quinn is the best writing coach I have ever worked with.