People sometimes are vehement about the “right” way to punctuate a given situation, but punctuation sometimes allows flexibility. We have six commonly used punctuation marks (the comma, colon, semicolon, period, dash, parentheses), and after several...
Descriptive details are what convey meaning, and they are as important in an email message as they are to a feature story or news release. At the heart of good description is a careful choice of verbs and nouns. When someone says, “We need to finalize the contract,”...
Some messages and news releases look as if someone just dumped a Scrabble game on the page. Obscure abbreviations can be an obstacle to comprehension, and they are not necessary. The issue is common in technical industries, such as defense. One company opened a news...
People frequently ask about the difference between that and which, and some situations can be puzzling. Use that when you are distingushing one from others similar to it. When you write, “I own the blue car that is parked out front,” you are...
On the TV news, a headline on the screen said, “Job growth grinds to a halt.” Why do so many things end by “grinding to a halt”? Or when they end suddenly, they always come to a “screeching halt.” In their impulse to be colorful, writers often reach for...
Verbs invigorate sentences and make writing lively and emphatic, but those action words often suffocate inside mushy nouns. We deprive ourselves of the chance to energize a sentence when we say They provided recommendations for improvements to our customer...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
Ken’s writing workshops received the highest evaluations of any training we’ve done in my five years here.
Kristi WilkinsSenior Director of Marketing CommunicationsPacific Gas & Electric
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.
Laura HamburgPresidentStamford IABC chapter
After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.
Angelique RewersBon Mot Communications
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.