Many people have heard the advice “write the way you talk” so as to sound conversational in a written message, but an important clarification is missing from that advice. Conversational speech is terribly inefficient, so be sure to edit carefully to make...
When do you use a dash? And why not a hyphen? The two marks serve different purposes, leaving many people puzzled. The traditional dash is what some people refer to as the em dash. It is thicker and longer than the hyphen, often called the en dash. The dash separates...
To persuade someone to comply with your request, use specific details, not vague statistics. Vivid description enables people to “see.” Your point is more compelling when you present the audience with information that has imagery, because people can...
Interviewing skills are not the domain only of reporters, police officers, or job recruiters. The ability to ask good questions is important for all business professionals, because the quality of the answers will depend on the questions. We ask questions every day...
Managers and executives who want to motivate employees try various tactics: contests, free food, bonuses, and rousing speeches from a stage. But research shows that improving job performance can be as simple as explaining to them that their work has a meaningful...
Little, Brown Handbook, a simplified, comprehensive book on all aspects of writing. The Grammar Bible: Everything You Always Wanted to Know About Grammar but Didn’t Know Whom to Ask, by Michael Strumpf. The Write Way: The S/P.E.L.L. Guide to Real-LIfe Writing,...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Ken’s writing workshops received the highest evaluations of any training we’ve done in my five years here.
Kristi WilkinsSenior Director of Marketing CommunicationsPacific Gas & Electric
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
Ken O’Quinn is the best writing coach I have ever worked with.
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.