Press/Articles/Books
Persuasion: Make Your Expertise Known
If you are trying to persuade someone on a topic that you are knowledgeable about, convey your expertise up front. People who try to make a decision...
read moreUse Short, Vivid Stories to Influence an Audience
We know that stories can be entertaining and inspirational, but they also can be persuasive, for a reason many people are not aware of. When an...
read moreBe Persuasive: Present Your Request as a Future Commitment
If you want to persuade someone to do you a favor, you’re more likely to succeed if you present it as something that is a few weeks or months...
read moreA Simple Thank You can Motivate Others
A simple “thank-you” can go a long way. It is more than a polite gesture; it makes the other person feel more valued and competent. We...
read moreBeing Persuasive: Asking for Less can Lead to More
Too often, people ask for approval of their entire request, regardless of what it is. Asking for less the first time makes the request easier for someone to approve it, and if she approved it once, she is more likely to approve a subsequent request later.
read moreUse Vivid Language to Persuade People to Accept Your Idea
Asking an audience to do something or to agree with your viewpoint is more persuasive when you use vivid language and description that enables people to visualize the impact on them and others.
read moreGiving Thanks May Be Persuasive
Thanksgiving is just the start of the season of giving. Although it is traditional to give thanks as we gather at the dinner table this year, we...
read morePersuasion Tip: How to Motivate Employees
How can you persuade employees to improve their job performance? It can be as easy as showing them how their jobs benefit others. Psychologists have...
read morePersuasive Writing Tip: Express Displeasure Politely
Learning to express displeasure politely invites a civilized discussion and increases the likelihood that the other person will accept your point of...
read morePublic Relations Writing Tip: Use Flattery to Persuade
If you want someone to comply with your request, try using flattery to persuade. Flattery, compliments and exaggerated tributes, are among...
read moreBy Ken O’Quinn
As a contributing author in this book on leadership, Ken offers insights and tips for managing difficult conversations, providing effective feedback, and being authentic. Order here.
Perfect Phrases for Business Letters (McGraw-Hill)
Provides the right words and phrases for any situation - quickly. The book was reprinted in Japanese because of high-volume sales there.
TD at Work — Business Writing for Managers
The Association for Talent Development invited Ken to write this 22-page booklet for the TD at Work series.
Current Blog Post
Persuasion: Make Your Expertise Known
If you are trying to persuade someone on a topic that you are knowledgeable about, convey your expertise up front. …