If you want someone to comply with your request, try using flattery to persuade. Flattery, compliments and exaggerated tributes, are among numerous ingratiation tactics that people use to induce someone to perform a particular behavior. Flattery brightens a...
About Through his Writing with Clarity workshops, writing coach Ken O’Quinn has helped thousands of business professionals worldwide to express their ideas and tell their stories in ways that capture attention and keep readers engaged. Corporate communicators,...
Our programs help your key people inform, engage, and persuade Your business success depends on your ability to craft messages and stories with clarity, efficiency, and focus. Whether you are writing a persuasive e-mail to an executive, an entertaining story for your...
Our four main workshops reach across industries—defense, financial services, pharmaceutical, oil, and technology—and there are sessions aimed at different audiences. Some are for people who want to improve their broad professional writing skills; other sessions are...
English has many troublesome pairs that often perplex writers, because many words in English are similar to others but are not synonyms. Here are some “twins” that often leave a writer wondering which one is appropriate and why. i.e. and e.g. — Using...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.
Laura HamburgPresidentStamford IABC chapter
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Ken O’Quinn is the best writing coach I have ever worked with.