Business Writing Webinars by Ken O’Quinn

Influencing Your Audience: Crafting Messages that Motivate Pre-recorded webinar The ability to influence others is a highly sought-after skill in business, because success depends on your ability to build consensus and move people toward your point of view. In this...

Angelique Rewers

After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.

Clarity Motivates People to Read Your Message

Encapsulating key points of a message in the opening paragraph helps not only with clarity but also with persuasiveness.   When important highlights are stated clearly and succinctly at the start of a message, it can increase your chance of persuading the reader...
Public Relations Writing Tip: Use Flattery to Persuade

Public Relations Writing Tip: Use Flattery to Persuade

If you want someone to comply with your request, try using flattery to persuade.   Flattery, compliments and exaggerated tributes, are among numerous ingratiation tactics that people use to induce someone to perform a particular behavior. Flattery brightens a...

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Our programs help your key people inform, engage, and persuade Your business success depends on your ability to craft messages and stories with clarity, efficiency, and focus. Whether you are writing a persuasive e-mail to an executive, an entertaining story for your...