Simple and direct is the reliable go-to sentence structure of English, but if you edit closely and notice that certain words in a sentence create important emphasis, rearrange the order to position those words at the end. Positioning words for emphasis, so that you...
You might be scratching your head as you try to arrange your topics before starting to write, but you only have five ways to organize information. Many business communications professionals don’t invest much time, if any, in organizing. They assume that as long...
Whether you are announcing news via the traditional press release or using only social media channels, be sure to write for your readers. Understand your audience’s mind might be the oldest principle of communication, and yet, it also might be the one people...
Blending and restructuring sentences can create fluid and more concise writing that keeps readers moving. The simplified, declarative sentence is powerful. “You should send me the details soon,” and “Cari met with me yesterday to discuss the...
Whether you are a business professional writing a detailed memo or an author writing a book, you need a sense of direction. Ha Jin, an award-winning novelist, says that when he plans a book, he creates an outline that includes the beginning, the chapters, the major...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.
Laura HamburgPresidentStamford IABC chapter
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Ken O’Quinn is the best writing coach I have ever worked with.