Archive: effective business writing

Simplify Writing by Limiting Acronyms

Simplify Writing by Limiting Acronyms

Avoid abbreviations when writing an opening paragraph if the reader has no context. Focus instead on what the product does. Employees everywhere complain about the pervasive use of abbreviations. They can be a useful shorthand that saves you from writing out names of...
Overcoming Writer’s Block

Overcoming Writer’s Block

To break out of writer’s block, relax your mind and put something on the screen, even if it’s just a few words. When you look at the swarm of email that fills your inbox every day, you wouldn’t think that anyone had trouble with writer’s block,...

Asking Multiple Questions in an Email

If you ask someone multiple questions in an email and she only answers one of them, there probably is a reason why. It is because you didn’t do enough to ensure that the message contained more than one question. As writers, we all need to remember that when a...

Persuasive Writing: Overcoming Resistance to Your Message

If you want to persuade someone to say yes, improving the positive features of your offer is not the only way to overcome resistance. When people make decisions, they often have mixed feelings because there are pros and cons to almost everything. So they balance the...