People often perceive persuasion and propaganda to be one and the same, but there are important distinctions. Both are tools that attempt to influence an audience’s thinking, and it’s true that cult leaders and dictators are among the best persuaders because they use...
A writer’s notebook is a valuable tool to capture words, phrases, and ideas that occur to you through the day and that you might want to use in your writing. The purpose of the notebook, which could be an iPad, a traditional paper notebook, or even a 3×5...
Summary paragraphs are helpful to readers, but while many people have heard of them, few people actually write them. In an email of several paragraphs, a formal memo, or a report, the opening paragraph should give the reader a window into what the entire memo is...
You want to persuade your team members to provide ideas or feedback, so you write an email to one person, with everyone else’s name in the “cc” box. You get no response and wonder why your persuasive appeal failed. The problem is that when multiple...
Good writing is created in steps, and the most important one often is neglected because hurried writers want to make the first draft the final draft. The writing process involves organizing ideas, drafting, revising, and editing, and it is in the revising phase that...
I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.
Liz KoreyCushman Amberg Public Relations
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Thanks for a great session. You are a sincerely great writing teacher.
Allyson StinchfieldAtomic PR
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.
Angelique RewersBon Mot Communications
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute