Dashes and hyphens look to be similar punctuation marks, but they play different roles. Knowing the difference can add clarity to your meaning. A dash sets off information that needs emphasis; a hyphen joins words that are used together to form an adjective. The dash...
Avoid the widespread tendency to capitalize common nouns. Not everything has an official, formal name, but many writers think that if it’s something special, it should be upper case. Writers routinely uppercase names of committees, projects, departments, titles...
Grammar purists bristle when they hear the plural they used to refer to one person, but the usage is likely to stick, because it’s a convenient answer to a vexing writing problem. When you don’t know if someone is male or female, you need to find a...
We could live without some commas, but eliminating all of them would hinder clarity, and people would waste time rewriting the sentence just to avoid using them. A linguist at Columbia, John McWhorter, says that many text messages and email illustrate that most commas...
The word “that” is often unnecessary, but not always. Be sure you don’t cause readers to stumble. “Get rid of ‘that’; you don’t need it” is common advice, but as is often true with nuggets of wisdom about writing, it...
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
Ken’s writing workshops received the highest evaluations of any training we’ve done in my five years here.
Kristi WilkinsSenior Director of Marketing CommunicationsPacific Gas & Electric
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
Ken O’Quinn is the best writing coach I have ever worked with.
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.