
Archive: persuasive writing strategies

By Ken O’Quinn
Focus on Them
Perfect Phrases for Business Letters (McGraw-Hill)
TD at Work — Business Writing for Managers

As a contributing author in this book on leadership, Ken offers insights and tips for managing difficult conversations, providing effective feedback, and being authentic. Order here.
Perfect Phrases for Business Letters (McGraw-Hill)

Provides the right words and phrases for any situation - quickly. The book was reprinted in Japanese because of high-volume sales there.
TD at Work — Business Writing for Managers

The Association for Talent Development invited Ken to write this 22-page booklet for the TD at Work series.
Current Blog Post
Writing to Persuade: Where You Should Position Your Best Option
Positioning information can be an important factor when you are trying to persuade
Praise from Clients
Ken O’Quinn is the best writing coach I have ever worked with.
Karen BartuchGlobal Operations LeaderPricewaterhouseCoopers
Thanks for a great session. You are a sincerely great writing teacher.
Allyson StinchfieldAtomic PR
After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.
Angelique RewersBon Mot Communications
I learned more about writing in your six-hour session than I learned in four years at Northwestern. Your seminar has given me a renewed interest in good writing and confidence I can improve.
Liz KoreyCushman Amberg Public Relations
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.
Jill HollingsworthInternal Communications ManagerQwest
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
Jerry PetrieRaytheon
Ken gave one of the best courses I’ve ever taken. He teaches staff how to write properly, clearly and concisely, from e-mails to major planning documents.
Debby ArnoldManagerVisa International
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
You are such an interesting, knowledgeable, and entertaining speaker. Feedback was uniformly enthusiastic.
Beth CookPresidentRichmond chapter of the National Investor Relations Institute
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle